whole.

About Whole Marketing

Founded in 2012, Whole Marketing unites over 40 senior marketing experts across SEO, PPC, Web Design, Email Marketing, and Cold Outreach. Helping B2B and service companies grow smarter with AI.

Giles Thomas, CEO & Founder of Whole Marketing

Our Mission

We help B2B and service businesses grow smarter with AI. Our mission is to unite marketing, sales, and automation into one seamless system that transforms attention into qualified leads, and leads into loyal customers.

Founded in the UK in 2012, Whole blends data, creativity, and automation to deliver predictable growth across SEO/GEO, Meta and Google Ads, LinkedIn outreach, and email & SMS marketing. Our approach saves time, scales efficiently, and focuses on what truly drives results.

We believe in partnership, transparency, and measurable performance. Every strategy we build is designed to generate sustainable, long-term growth, not just clicks.

Years
12+
Experts
40+
Projects
500+
Industries
B2B, Services
  • Giles Adam Thomas

    Giles Adam Thomas

    Founder & CEO, Whole Digital Group

    Giles Adam Thomas leads Whole Digital Group — founded in 2012 — and is the author of AcquireConvert, ranked among the world’s top 10 eCommerce blogs. He also founded Whole Marketing, a UK-based marketing agency helping B2B & service businesses grow through performance-driven design and AI-powered marketing. Whole Design Studios, a Shopify agency, and Whole Digital UAE are part of the same group. Giles is one of only 30 global members of Google’s Expert Program for Marketing and one of 50 worldwide in Shopify’s Commerce Coach Program. He also served as Head Mentor for Marketing at the Google Launchpad Accelerator.